Wednesday, November 14, 2007

Pico-Economics and Instant Pigeon Gratification

I just thought this was neat.

The proposal is that there's a "marketplace of ideas" that competes within one's own head, a "pico-economics" that controls our choices and behavior. And that this isn't just going on in our human heads, because animal experiments have shown it operating in them as well.

Peck the third button, pigeon!

1 comment:

bhyde said...

Imagine how sad I was to discover that "thirdbutton.com" and it's variations are all taken. In anycase tanks for the link. - ben